Five Hacks to Improve any presentation
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#1 Know Your Audience
Have you ever been in a meeting where the presenter is communicating what they want to say, not what you need to know?
Don’t be that person.
Presentation coming up? Think about the most important person or people in your audience, who they are, what they want from your meeting, and why they would engage.
If you design your presentation for them, they’ll have no choice but to pay attention…
#2 Start Strong.
Whatever you do, don’t let your first words be ‘can you see my screen?’
Captivate your audience instantly by starting on time, with a beautiful first slide and a bold statement or question to be answered. Start your presentation as you mean to go on - strong, impactful and awe-inspiring.
#3 Maximum Impact
Sure, your internal report provided you with a detailed table containing plenty of information about the performance of your marketing campaign, or the reduction in sexual harrassment claims against that one team member year-on-year.
But if they key takeaway is that you delivered double the sales with half the budget, or that HR-mandated training causes a 100% reduction in claims against Donald, then say so, with your words and with your slide.
#4 Engage your audience
It’s any corporate employee’s worst nightmare to be called upon in a meeting while they weren’t paying attention.
So keep your audience’s attention.
Incorporate questions, include anecdotes from your audience’s own experiences, integrate a quiz or ask people to guess answers to questions in the chat. Anything to tell them that their emails can wait; this shizz is worth paying attention to.
#5 finish early if you can
Whether you’re one of many presenters in a larger session, or you’ve got an hour to explain quantum physics to a group of small children, plan your key 2-3 messages so that if time is tight, you can regain it by focussing on those key points.
And if you finish your hour-long meeting after 30 minutes, I guarantee there will be zero complaints, unless your audience has paid to hear you speak for an hour. If that’s the case… Fluff it out a bit.
Like what you see?
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